Why Our New Partnership with Kantar’s Shopcom Launches a Targeting and Measurement Revolution

by Chuck Moxley, CMO "audience targeting", "campaign measurement", Kantar, "mobile marketing"
Why Our New Partnership with Kantar’s Shopcom Launches a Targeting and Measurement Revolution

The result of our recent partnership with Kantar’s Shopcom is significant, heralding a potential sea change in how manufacturers will market to today’s  ... Read more

Real-time on S3: An Experiment for Cost Effective Ad-Hoc Analysis of Huge Data Volumes

by Satish Cattamanchi & Sarvesh Gupta amazon, "database analysis", memSQL, S3
Real-time on S3: An Experiment for Cost Effective Ad-Hoc Analysis of Huge Data Volumes

The world of insights is data driven, and the ability to synthesize, analyze and mine large volumes of data on an ad-hoc basis becoming ... Read more

Tracing Mobile Actions to a Transaction Helps Overcome Mobile Attribution Hurdle

by Tim Jenkins, 4INFO CEO "mobile marketing", "mobile measurement", ROI, "sales lift", "store visits"

4INFO CEO, Tim Jenkins, and CMO, Chuck Moxley, speak on how tying devices to households is the crux to being able to ... Read more

OMMA Awards - The Winners Take the Stage

by Kirsten McMullen "OMMA Awards", photobooth
OMMA Awards - The Winners Take the Stage

Say cheese! 4INFO hosts the photo booth at the OMMA Awards ... Read more

Inc. Magazine names 4INFO to their 2015 list of the fastest growing private companies in America

by Tim Jenkins awards, "Inc 5000"
Inc. Magazine names 4INFO to their 2015 list of the  fastest growing private companies in America

Our team received some terrific news today when we learned that Inc. Magazine named 4INFO to their 2015 list of the fastest growing private companies in America. ... Read more

4INFO Talks Privacy at CTIA

by Kirsten McMullen
4INFO Talks Privacy at CTIA

Just a quick post to say that 4INFO will be at CTIA to talk about maintaining consumer privacy in a big-data mobile world! ... Read more