Resources

Premium Baby Formula

Mobile campaign targeting current and lapsed brand buyers saw a 2% sales lift and $4.74 ROAS.

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Premium Baby Formula
Pharma Solutions Prescribed by 4INFO

Find out how to reach audiences with the highest propensity for a specific behavior, like treatment within a condition category.

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Pharma Solutions Prescribed by 4INFO
Mobile Ad Spending Up, Pharma's Share Remains Small

Digital ad spending last year was just shy of $60 billion, with pharma accounting for about $3 billion of that.

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Mobile Ad Spending Up, Pharma's Share Remains Small
2016 DTC National Conference

4INFO's Chris Colella co-presents a case study covering mobile hypertargeting and campaign measurement based on prescription data.

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2016 DTC National Conference
5 Location Mistakes Made by Mobile Marketers

Adweek + 4INFO: Addressing the five most common mistakes marketers make when leveraging location in mobile advertising

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5 Location Mistakes Made by Mobile Marketers
Quiz: What's Your Mobile Advertising Personality?

If you're running a mobile advertising campaign, how confident are you in your knowledge of how it all works?

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Quiz: What's Your Mobile Advertising Personality?
CPG Success Packaged by 4INFO

8 of the top 10 CPG companies leverage 4INFO to deliver the right message to the right audience at moments that matter. Find out more.

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CPG Success Packaged by 4INFO
Automotive Solutions Driven by 4INFO

All 5 of the top auto manufacturers drive mobile ROI with 4INFO. Find out how.

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Automotive Solutions Driven by 4INFO
4A's Transformation 2016

Miami, FL March 21-24, 2016

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4A's Transformation 2016
Frozen Entrées

Mobile campaign targeting loyal frozen entrée buyers yielded a 1% sales lift and ROAS of $6.00.

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Frozen Entrées
Pharma [Brand X] Case Study

Reach audiences with a high propensity for treatment of the condition category; resulted in 1067 net new patient starts.

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Pharma [Brand X] Case Study
Dining / QSR Solutions Served by 4INFO

4INFO can deliver positive ROI for your QSR / FSR mobile ad campaigns.

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Dining / QSR Solutions Served by 4INFO
Retail Solutions Delivered by 4INFO

Leverage purchase-behavior analytics for unparalleled consumer-level marketing and media insights.

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Retail Solutions Delivered by 4INFO
4INFO Partners with Crossix

The partnership between 4INFO and Crossix seeks to uncover new mobile opportunities for healthcare marketers.

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4INFO Partners with Crossix
New Partnership ‘Unlocks New Mobile Opportunities’ for Healthcare Marketers

Pharma marketers now able to identify, reach and engage with relevant health consumers on their mobile devices

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New Partnership ‘Unlocks New Mobile Opportunities’ for Healthcare Marketers
Data Partners to Tie Mobile Ads to Drug Refills, Doc Visits

4INFO Has Partnered with Crossix for Household-Level Pharma Ad Targeting

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Data Partners to Tie Mobile Ads to Drug Refills, Doc Visits